Since 2015, the World Economic Forum has declared water crises to be a top 5 global threat to society over the next decade.
Water issues across North America remain a top concern for the public and businesses alike. How we use, manage, and value freshwater will dictate the future of our communities. Fortunately, together we can change the course.
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Change the Course brings together corporations, conservation organizations, and the public to raise awareness about freshwater, reduce water footprints, and ensure clean and reliable water for rivers, commerce, and communities.

How It Works
Sponsors Fund

water stewardship projects in geographies material to their operations or supply chain

We Restore

water quality or quantity to rivers, aquifers, meadows or lakes with local partners

People are Inspired

to conserve water through sponsor activation of Change the Course messaging, tools and tips

It’s a virtuous cycle of education, conservation and restoration – and it’s working.

Progress to Date
65

diverse companies engaged in a collective impact model

61

NGO partners funded to fuel their efforts

120

Water stewardship projects supported across 19 US states, Canada, and Mexico

Join Us
Become a Change the Course sponsor and…
Accelerate the Movement
Securing our freshwater future requires a full team. Join the broad group of companies working to drive change through environmental water stewardship.
Unlock Impact Potential
Make a meaningful difference outside your operations and four walls. Support water projects that aid in long-term livable communities and a more sustainable water future.
Exceed Reporting Objectives
Perform and report at the top of the class. Whether sharing in individual CSR Reports or through LEED, CDP, Alliance for Water Stewardship, or the UN CEO Water Mandate, investing in water stewardship helps you hit the mark.
Activate Others
Tell your water stewardship story. Leverage the Change the Course brand through a sponsor toolkit, marketing support, and water facts & tips, to create unique and compelling employee, consumer and fan activations.