National Geographic, Bonneville Environmental Foundation (BEF) and Participant Media pilot Change the Course, a campaign designed to motivate people to pledge to conserve water, and promises for every pledge made to return 1,000 gallons of water to the Colorado River Basin.
Building off the success of the Colorado River Basin pilot campaign, Change the Course expands to a nationwide initiative. Now led by BEF, the initiative hits the marks of engaging and inspiring over 250,000 individual to pledge to conserve water.
The US Water Alliance awards the US Water Prize to Change the Course at the One Water Summit in New Orleans. The award celebrates innovative and sustainable approaches to water management.
Change the Course continues to be a platform for sponsors to address their water footprints, support on the ground water projects, and engage their stakeholders in water conservation and restoration.